Business research methods
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| 008 | 130818s1994 xxu 00 eng d | ||
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| 040 | |a SzZuIDS BS/BE A125 |b ger |e kids | ||
| 050 | |a HD30.4 |b .Z54 1994 | ||
| 082 | 0 | |a 658.4/03/072 |2 20 | |
| 100 | 1 | |a Zikmund |D William G. | |
| 245 | 1 | 0 | |a Business research methods |c William G. Zikmund |
| 250 | |a 4th ed. | ||
| 264 | 1 | |a Fort Worth |b Dryden Press |c 1994 | |
| 300 | |a XXII, 776 S. |b Ill., Fotos | ||
| 504 | |a Literaturverz.: S. 752-762 | ||
| 520 | 3 | |a Provides comprehensive coverage of business research. This title features student-friendly design that contains numerous examples illustrating real-world research in management, marketing, finance, accounting, and other business areas. It is suitable for undergraduate and first year MBA courses in marketing, management, or quantitative studies. | |
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| 912 | 7 | |a bw |2 SzZuIDS BS/BE | |
| 950 | |B IDSBB |P 100 |E 1- |a Zikmund |D William G. | ||
| 950 | |B IDSSG |P 100 |E 1- |a Zikmund |D William G. | ||
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