Feasibility of strategic alliance as an entry strategy into markets dominated by major competitors

Verfasser / Beitragende:
Khai Sheang Lee; Guan Hua Lim; Soo Jiuan Tan
Ort, Verlag, Jahr:
2000
Enthalten in:
Journal of small business and enterprise development, 1/2000, Vol.7, S. 43-57
Format:
Artikel
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