cam a22 4500 357745272 CHVBK 20200925105657.0 tu 160303s2015 sz a 00 0 eng d 1069648965 DE-101 978-1-4331-2606-2 (brosch.) 978-1-4331-2607-9 (geb.) (SNL)991002203129703976 (NEBIS)010581432 (Sz)1774485-41snl_51 (Sz)vtls001774485 (Sz)001774485 (OCoLC)894183620 Sz Sz sz xxu HF5823 .J456 2015 659.10973 22/ger 650 23sdnb 659.1 23 650 sdnb Jenkins Joanna L. The convergence crisis an impending paradigm shift in advertising Joanna L. Jenkins New York Bern [etc.] P. Lang cop. 2015 VI, 198 S. Ill. 23 cm Register Literaturverz. Geschichte 1840-2015 gnd Advertising (US-DLC) Digital media (US-DLC) Mass media Technological innovations Massenmedien (DE-588)4037877-9 gnd Werbung (DE-588)4065541-6 gnd Konvergenz (DE-588)4032326-2 gnd Advertising fast Digital media fast Mass media Technological innovations fast USA (DE-588)4078704-7 gnd sb 2015/05 650 be snl-sb https://opac.admin.ch/toc/toc001774485.pdf Inhaltsverzeichnis BK020000 XK020000 XK020000 UIPMZ-20160225 nebis EN SNL NB001 NB001 N 343130 NB10010 NEBIS UIPMZ UIPMZ ULFRI B 5142 SNL 100 1- Jenkins Joanna L. SNL 856 41 https://opac.admin.ch/toc/toc001774485.pdf Inhaltsverzeichnis NEBIS 100 1- Jenkins Joanna L. (DE-588)1069881120 Verfasser aut