"Trust but verify”? The performance implications of verification strategies in trusting relationships

Verfasser / Beitragende:
[Gregory Gundlach, Joseph Cannon]
Ort, Verlag, Jahr:
2010
Enthalten in:
Journal of the Academy of Marketing Science, 38/4(2010-08-01), 399-417
Format:
Artikel (online)
ID: 445136510