caa a22 4500 445837543 CHVBK 20180317145334.0 cr unu---uuuuu 170323e20110601xx s 000 0 eng 10.1007/s10899-010-9208-y doi (NATIONALLICENCE)springer-10.1007/s10899-010-9208-y Lottery Promotions at the Point-of-Sale in Ontario, Canada [Elektronische Daten] [Lynn Planinac, Joanna Cohen, Jennifer Reynolds, Daniel Robinson, Anne Lavack, David Korn] We documented the extent of point-of-sale (POS) lottery promotions in Ontario, Canada and the relationship between lottery promotions and store and city characteristics. This is the first quantitative study of POS lottery promotions. A total of 366 stores—independent and chain convenience stores, gas stations and grocery stores—were visited across 20 cities in Ontario. Data collectors unobtrusively observed the type of lottery promotions in each store and completed a data collection checklist. A lottery promotion index was created and hierarchical linear modeling (HLM) was conducted to examine the relationship between extent of lottery promotions and independent variables such as neighbourhood socioeconomic status and city prevalence of lottery ticket purchasing. POS lottery promotions were widespread across Ontario, with the highest level of promotion found in independent convenience stores. In the multivariable HLM model, none of the remaining independent variables remained statistically significant, except for store type. Lottery promotions are extensive at the POS in Ontario. These findings can help initiate discussions around the appropriateness and possible future regulation of this form of advertising. Springer Science+Business Media, LLC, 2010 Gambling nationallicence Lottery nationallicence Advertising nationallicence Marketing nationallicence Retail nationallicence Point-of-sale nationallicence Observations nationallicence Planinac Lynn Ontario Tobacco Research Unit, Dalla Lana School of Public Health, University of Toronto, 33 Russell Street, Room T516, M5S 2S1, Toronto, ON, Canada aut Cohen Joanna Ontario Tobacco Research Unit, Dalla Lana School of Public Health, University of Toronto, 33 Russell Street, Room T516, M5S 2S1, Toronto, ON, Canada aut Reynolds Jennifer Public Health Gambling Project, Dalla Lana School of Public Health, University of Toronto, Toronto, ON, Canada aut Robinson Daniel Faculty of Information and Media Studies, University of Western Ontario, London, ON, Canada aut Lavack Anne Faculty of Business Administration, University of Regina, Regina, SK, Canada aut Korn David Public Health Gambling Project, Dalla Lana School of Public Health, University of Toronto, Toronto, ON, Canada aut Journal of Gambling Studies Springer US; http://www.springer-ny.com 27/2(2011-06-01), 345-354 1573-3602 27:2<345 2011 27 10899 https://doi.org/10.1007/s10899-010-9208-y text/html Onlinezugriff via DOI 1 research-article jats NATIONALLICENCE 856 40 https://doi.org/10.1007/s10899-010-9208-y text/html Onlinezugriff via DOI NATIONALLICENCE 700 1- Planinac Lynn Ontario Tobacco Research Unit, Dalla Lana School of Public Health, University of Toronto, 33 Russell Street, Room T516, M5S 2S1, Toronto, ON, Canada aut NATIONALLICENCE 700 1- Cohen Joanna Ontario Tobacco Research Unit, Dalla Lana School of Public Health, University of Toronto, 33 Russell Street, Room T516, M5S 2S1, Toronto, ON, Canada aut NATIONALLICENCE 700 1- Reynolds Jennifer Public Health Gambling Project, Dalla Lana School of Public Health, University of Toronto, Toronto, ON, Canada aut NATIONALLICENCE 700 1- Robinson Daniel Faculty of Information and Media Studies, University of Western Ontario, London, ON, Canada aut NATIONALLICENCE 700 1- Lavack Anne Faculty of Business Administration, University of Regina, Regina, SK, Canada aut NATIONALLICENCE 700 1- Korn David Public Health Gambling Project, Dalla Lana School of Public Health, University of Toronto, Toronto, ON, Canada aut NATIONALLICENCE 773 0- Journal of Gambling Studies Springer US; http://www.springer-ny.com 27/2(2011-06-01), 345-354 1573-3602 27:2<345 2011 27 10899 Metadata rights reserved Springer special CC-BY-NC licence nationallicence BK010053 XK010053 XK010000 NATIONALLICENCE NATIONALLICENCE NL-springer