cam a22 2 4500 467968020 CHVBK 20200107102624.0 cr ||||||||||| 150924s2015 enka----obf-- 001 0-eng-d 978-0-203-09444-0 e-book : PDF 978-0-415-53001-9 hardback 9780415530002 (OCoLC)979541940 (IDSSG)000917647 FlBoTFG ger FlBoTFG SzZuIDS HSG rda The Routledge handbook of strategic communication edited by Derina Holtzhausen and Ansgar Zerfass Handbook of strategic communication Abingdon, Oxon New York, N.Y Routledge 2015 1 Online-Ressource (xxiv, 596 S.) Text txt rdacontent/ger Computermedien c rdamedia/ger Online-Ressource cr rdacarrier/ger Routledge handbooks Includes bibliographical references and index. The Routledge Handbook of Strategic Communication provides the first comprehensive review of research in the strategic communication domain and offers educators and graduate-level students a compilation of approaches to and studies of varying aspects of the field. The volume provides insights into ongoing discussions that build an emerging body of knowledge.Focusing on the metatheoretical, philosophical, and applied aspects of strategic communication, the sections in the volume cover: Conceptual foundations-Institutional and organizational dimensions-Impact of organizational variables-Domains of practice-Outlooks for future studyAn international set of authors contributes to this volume, illustrating the broad arena in which this work is taking place. A timely volume surveying the current state of scholarship, this Handbook is essential reading for scholars in strategic communication at all levels of experience Also available in print edition. Communication in organizations Handbooks, manuals, etc Communication in management Handbooks, manuals, etc Business communication Handbooks, manuals, etc Online-Ressource gnd-carrier Holtzhausen Derina Rhoda Zerfass Ansgar 1965- http://www.routledgehandbooks.com/doi/10.4324/9780203094440 Full text for the University of St. Gallen Metadata Rights Reserved ids I noalma ids I IDSSG 490 0- Routledge handbooks IDSSG 700 1- Holtzhausen Derina Rhoda IDSSG 700 1- Zerfass Ansgar 1965- IDSSG 856 40 http://www.routledgehandbooks.com/doi/10.4324/9780203094440 Full text for the University of St. Gallen Metadata rights reserved idssg SWISSBIB 328265756 BK020053 XK020053 XK020000 IDSSG HSG HSG ONL HONL000917647