caa a22 4500 467979944 CHVBK 20180323112516.0 cr unu---uuuuu 170328e19900301xx s 000 0 eng 10.1007/BF02726431 doi (NATIONALLICENCE)springer-10.1007/BF02726431 Social distance and shopping behavior [Elektronische Daten] [John Dickson, Douglas MacLachlan] This research was designed to see whether a reconceptualization of social distance (as measured by social class variables) between shoppers and stores would provide a basis for understanding store avoidance behavior. A survey of shoppers classified into two distinct social classes investigated their images, including social class images, of two stores that had been selected as representatives of upscale and downscale retailers. A new measure of social distance was proposed and evaluated. Controlling for other functional aspects of store image such as price and personnel, the social distance measure was found to be influential in discriminating shopping frequency groups for the two stores, providing evidence that people tend to avoid stores that are perceived as being socially distant from themselves. Academy of Marketing Science, 1990 Dickson John University of Puget Sound, Tacoma, USA aut MacLachlan Douglas University of Washington, Washington, USA aut Journal of the Academy of Marketing Science Springer-Verlag 18/2(1990-03-01), 153-161 0092-0703 18:2<153 1990 18 11747 https://doi.org/10.1007/BF02726431 text/html Onlinezugriff via DOI 1 research-article jats NATIONALLICENCE 856 40 https://doi.org/10.1007/BF02726431 text/html Onlinezugriff via DOI NATIONALLICENCE 700 1- Dickson John University of Puget Sound, Tacoma, USA aut NATIONALLICENCE 700 1- MacLachlan Douglas University of Washington, Washington, USA aut NATIONALLICENCE 773 0- Journal of the Academy of Marketing Science Springer-Verlag 18/2(1990-03-01), 153-161 0092-0703 18:2<153 1990 18 11747 Metadata rights reserved Springer special CC-BY-NC licence nationallicence BK010053 XK010053 XK010000 NATIONALLICENCE NATIONALLICENCE NL-springer