Brand/story
cases and explorations in fashion branding
| LEADER | cam a22 4 4500 | ||
|---|---|---|---|
| 001 | 52903106X | ||
| 003 | CHVBK | ||
| 005 | 20201001043708.0 | ||
| 008 | 180904s2016 xxu|||||| 00 |eng d | ||
| 020 | |a 978-1-5013-0002-8 |q paperback | ||
| 020 | |z 978-1-5013-0003-5 |q ePDF | ||
| 035 | |a (OCoLC)953283577 | ||
| 035 | |a (NEBIS)011269397 | ||
| 040 | |a SzZuIDS NEBIS HES-EHL |b fre |e rda | ||
| 100 | 1 | |a Hancock |D Joseph |0 (DE-588)1062658973 |e auteur |4 aut | |
| 245 | 1 | 0 | |a Brand/story |b cases and explorations in fashion branding |c Joseph H. Hancock, II |
| 250 | |a Second edition | ||
| 264 | 1 | |a New York |b Fairchild Books, an imprint of Bloomsburg Publishing Inc. |c 2016 | |
| 300 | |a xix, 206 pages |b illustrations | ||
| 336 | |a texte |b txt |2 rdacontent/fre | ||
| 337 | |a sans médiation |b n |2 rdamedia/fre | ||
| 338 | |a volume |b nc |2 rdacarrier/fre | ||
| 650 | 7 | |a CONCEPTION/PUBLICITAIRE (PUBLICITE) |x fre |0 (ETHUDK)000032657 |2 ethudk | |
| 650 | 7 | |a GESTION DE LA MARQUE + POLITIQUE DE LA MARQUE |x fre |0 (ETHUDK)000062547 |2 ethudk | |
| 650 | 7 | |a INDUSTRIE DU VÊTEMENT (INDUSTRIE ET MÉTIERS) |x fre |0 (ETHUDK)000034923 |2 ethudk | |
| 650 | 7 | |a MARKETING VIRAL (PUBLICITÉ) |x fre |0 (ETHUDK)000032671 |2 ethudk | |
| 650 | 7 | |a MODE + HABILLEMENT (ÉCONOMIE DOMESTIQUE) |x fre |0 (ETHUDK)000049776 |2 ethudk | |
| 650 | 7 | |a ÉTUDES DE CAS (TYPE DE DOCUMENT) |x fre |0 (ETHUDK)000041890 |2 ethudk | |
| 691 | 7 | |B u |a INDUSTRIE DU VÊTEMENT (INDUSTRIE ET MÉTIERS) |z fre |u 687 |2 nebis E1 | |
| 691 | 7 | |B u |a MODE + HABILLEMENT (ÉCONOMIE DOMESTIQUE) |z fre |u 646.4 |2 nebis E1 | |
| 691 | 7 | |B u |a GESTION DE LA MARQUE + POLITIQUE DE LA MARQUE |z fre |u 65,09.01.091 |2 nebis E1 | |
| 691 | 7 | |B u |a MARKETING VIRAL (PUBLICITÉ) |z fre |u 65,11.1.03 |2 nebis E1 | |
| 691 | 7 | |B u |a CONCEPTION/PUBLICITAIRE (PUBLICITE) |z fre |u 65,11.1.02 |2 nebis E1 | |
| 691 | 7 | |B u |a ÉTUDES DE CAS (TYPE DE DOCUMENT) |z fre |u (078.7) |2 nebis E1 | |
| 691 | 7 | |B u |a BEKLEIDUNGSINDUSTRIE (INDUSTRIE UND GEWERBE) |z ger |u 687 |2 nebis E1 | |
| 691 | 7 | |B u |a CLOTHING INDUSTRY, GARMENT MANUFACTURE (INDUSTRY AND CRAFTS) |z eng |u 687 |2 nebis E1 | |
| 691 | 7 | |B u |a MODE + KLEIDUNG (HAUSWIRTSCHAFT) |z ger |u 646.4 |2 nebis E1 | |
| 691 | 7 | |B u |a FASHION + CLOTHING (HOME ECONOMICS) |z eng |u 646.4 |2 nebis E1 | |
| 691 | 7 | |B u |a MARKENMANAGEMENT + WARENZEICHENPOLITIK |z ger |u 65,09.01.091 |2 nebis E1 | |
| 691 | 7 | |B u |a BRAND MANAGEMENT + BRAND POLICY |z eng |u 65,09.01.091 |2 nebis E1 | |
| 691 | 7 | |B u |a VIRALES MARKETING (WERBUNG) |z ger |u 65,11.1.03 |2 nebis E1 | |
| 691 | 7 | |B u |a VIRAL MARKETING (ADVERTISING) |z eng |u 65,11.1.03 |2 nebis E1 | |
| 691 | 7 | |B u |a ADVERTISING DESIGN |z eng |u 65,11.1.02 |2 nebis E1 | |
| 691 | 7 | |B u |a WERBEGESTALTUNG |z ger |u 65,11.1.02 |2 nebis E1 | |
| 691 | 7 | |B u |a FALLSTUDIEN (DOKUMENTENTYP) |z ger |u (078.7) |2 nebis E1 | |
| 691 | 7 | |B u |a CASE STUDIES (DOCUMENT TYPE) |z eng |u (078.7) |2 nebis E1 | |
| 898 | |a BK020000 |b XK020000 |c XK020000 | ||
| 909 | 7 | |a E74-20181001 |2 nebis EN | |
| 949 | |B NEBIS |F E74 |b E74 |c E74BI |j 658.827 : HANC/ed.2 | ||
| 950 | |B NEBIS |P 100 |E 1- |a Hancock |D Joseph |0 (DE-588)1062658973 |e auteur |4 aut | ||