caa a22 4500 605484368 CHVBK 20210128100436.0 cr unu---uuuuu 210128e20150901xx s 000 0 eng 10.1007/s10551-014-2110-2 doi (NATIONALLICENCE)springer-10.1007/s10551-014-2110-2 Vitell Scott Department of Marketing, School of Business Administration, University of Mississippi, 38677, University, MS, USA aut A Case for Consumer Social Responsibility (CnSR): Including a Selected Review of Consumer Ethics/Social Responsibility Research [Elektronische Daten] [Scott Vitell] The literature is replete with articles emphasizing the importance of corporate social responsibility. However, few, if any, of these articles discuss the role of the consumer in achieving corporate social responsibility. It is the premise of the current paper that it may be difficult for corporate social responsibility to succeed without the assistance of consumers. That is, for corporate social responsibility to flourish, it needs to be accompanied by consumer social responsibility (CnSR). This paper examines this proposition, makes the distinction between consumer ethics and CnSR, and presents research in these two expanding areas of inquiry, examining literature which supports the role of CnSR in complementing corporate social responsibility. Springer Science+Business Media Dordrecht, 2014 Consumer social responsibility nationallicence Corporate social responsibility nationallicence Consumer ethics nationallicence Journal of Business Ethics Springer Netherlands 130/4(2015-09-01), 767-774 0167-4544 130:4<767 2015 130 10551 https://doi.org/10.1007/s10551-014-2110-2 text/html Onlinezugriff via DOI BK010053 XK010053 XK010000 Metadata rights reserved Springer special CC-BY-NC licence nationallicence 1 research-article jats NATIONALLICENCE NATIONALLICENCE NL-springer NATIONALLICENCE 856 40 https://doi.org/10.1007/s10551-014-2110-2 text/html Onlinezugriff via DOI NATIONALLICENCE 100 1- Vitell Scott Department of Marketing, School of Business Administration, University of Mississippi, 38677, University, MS, USA aut NATIONALLICENCE 773 0- Journal of Business Ethics Springer Netherlands 130/4(2015-09-01), 767-774 0167-4544 130:4<767 2015 130 10551