caa a22 4500 606228845 CHVBK 20210128101205.0 cr unu---uuuuu 210128e20150601xx s 000 0 eng 10.1007/s10796-013-9440-y doi (NATIONALLICENCE)springer-10.1007/s10796-013-9440-y Examining the antecedent factors of online microsourcing [Elektronische Daten] [Baozhou Lu, Rudy Hirschheim, Andrew Schwarz] In this paper, we empirically investigate what motivates firms to engage in the new outsourcing practice known as online microsourcing. Five antecedent factors involved in making online microsourcing decisions, mainly representing economic and strategic considerations, were identified based on prior research. Our research model was tested with data collected from one of the primary online microsourcing platforms. Our findings suggested that online microsourcing decisions are made more for the convenience of management and for strategic reasons than for purposes of cost reduction. Thus, this study indicates the relevance of a resource-based theory for online microsourcing. Because online microsourcing is generally characterized by small outsourcing deals, with small firms as clients, this paper introduces a new outsourcing practice to the current outsourcing landscape. Finally implications for theory and practice are presented. Springer Science+Business Media New York, 2013 Online microsourcing, Crowdsourcing nationallicence Outsourcing decisions nationallicence Resource-based theory nationallicence Antecedent factors nationallicence Lu Baozhou School of Economics & Management, China University of Petroleum, 66 West Chang Jiang Rd, 26655, Qingdao, China aut Hirschheim Rudy Information Systems and Decision Sciences Department, E.J. Ourso College of Business, Louisiana State University, 70803, Baton Rouge, LA, USA aut Schwarz Andrew Information Systems and Decision Sciences Department, E.J. Ourso College of Business, Louisiana State University, 70803, Baton Rouge, LA, USA aut Information Systems Frontiers Springer US; http://www.springer-ny.com 17/3(2015-06-01), 601-617 1387-3326 17:3<601 2015 17 10796 https://doi.org/10.1007/s10796-013-9440-y text/html Onlinezugriff via DOI BK010053 XK010053 XK010000 Metadata rights reserved Springer special CC-BY-NC licence nationallicence 1 research-article jats NATIONALLICENCE NATIONALLICENCE NL-springer NATIONALLICENCE 856 40 https://doi.org/10.1007/s10796-013-9440-y text/html Onlinezugriff via DOI NATIONALLICENCE 700 1- Lu Baozhou School of Economics & Management, China University of Petroleum, 66 West Chang Jiang Rd, 26655, Qingdao, China aut NATIONALLICENCE 700 1- Hirschheim Rudy Information Systems and Decision Sciences Department, E.J. Ourso College of Business, Louisiana State University, 70803, Baton Rouge, LA, USA aut NATIONALLICENCE 700 1- Schwarz Andrew Information Systems and Decision Sciences Department, E.J. Ourso College of Business, Louisiana State University, 70803, Baton Rouge, LA, USA aut NATIONALLICENCE 773 0- Information Systems Frontiers Springer US; http://www.springer-ny.com 17/3(2015-06-01), 601-617 1387-3326 17:3<601 2015 17 10796